Contact ↘
(Portfolio) Index of work, 2026 Multidisciplinary creative Web / E-commerce / Product / Campaigns

Danny Ae in the studio, holding a black-and-white cat in front of modular synthesizers
Fig. 0 — Danny Ae, in the studio. Designer, developer, sound.
15+Brands / 5 industries

I build the systems behind brands: web development, e-commerce, product, campaigns and creative operations. I take brands from idea to launch, and keep everything running after.

See the work ↓
01

Editor's pick

Featured this issue
iOS · Live on the App StoreProduct / Brand / UX / Launch

Limina

A privacy-first binaural audio app I designed, branded and shipped end to end, from product strategy through App Store launch. Precision sound for focus, sleep and deep rest.

  • RoleFounder / Creative lead
  • ScopeStrategy · Brand · UX · Build
  • PlatformiOS
  • StatusLive
Read the case study →
Limina app home screen Limina app icon
Fig. 1 — Limina for iOS
RAWDAudio
Also in this issue — Sound

Audio post-production, restoration, sound design and original scoring for creators, filmmakers and production teams.

Enter RAWD Audio →
02

Index of selected work

Hover to preview
  1. 02.1Music Commerce EcosystemJoe Bonamassa, KTBA Records and associated artist brands. Sites, stores, releases, merch, email.Music · Case study
  2. 02.2Fetish FactoryCreative and digital infrastructure for a legacy alternative brand, est. 1995.Retail · Events
  3. 02.3Halloween Fetish BallEvent site with a video-led hero, rooms, lineup, tables and tickets.Events · New
  4. 02.4Florida Fetish WeekendLanding page for the Memorial Day weekend: tickets, hotel booking, schedule and gallery.Events · New
  5. 02.5Alter EgoTicket portal for the monthly parties: every upcoming event, live price tiers and countdowns.Events · New
  6. 02.6Consumer E-commerceNakamal at Home, Lexie Jordan Jewelry and Or’Bell Beauty.Direct to consumer
  7. 02.7Service Brand SitesSaints-N-Scissors and K9 Spa Grooming & Training Center.Local business
  8. 02.8Ace ClassesWebsite, customer journey and platform planning for continuing education.Education
  9. 02.9SynthsmagickcatsMy personal music site: bands, noise, soundscapes, scores and experiments.Personal · Music
03

Contact sheet

Frames from the archive
Joe Bonamassa website
A-01 Joe BonamassaHomepage & release hub
KTBA Records website
A-02 KTBA RecordsLabel homepage
Lexie Jordan Jewelry store
A-03 Lexie JordanStore
Or'Bell Beauty store
A-04 Or’Bell BeautyStore

I move brands from idea to launch, and keep everything running after.

04

The full archive

05

Experience

Where the work happens
  1. Joe Bonamassa & KTBA RecordsCreative, e-commerce & digital operations

    Creative, e-commerce, product and digital execution across a high-volume music and merchandise operation: artist websites, Shopify merchandising, product development, campaign production, email marketing, promotional experiences and launch coordination.

  2. Fetish Factory & Alter EgoCreative & digital operations lead

    Creative, web, e-commerce, marketing and event operations for a legacy alternative retail and entertainment company established in 1995, including the event sites and ticket portal.

  3. Danny Ae — Independent practiceDesigner, developer & creative partner

    Web development, e-commerce, product, design, campaign and security work for clients across music, retail, education, beauty, jewelry and wellness.

  4. Independent projects & venturesFounder / creative lead

    Products and creative ventures taken from concept and branding through UX, build and launch, plus the music.

06

Capabilities

Eight disciplines, one operator
A

Creative direction

Brand systems, campaign concepts, art direction and product presentation.

B

Web & digital

Responsive sites, landing pages, microsites, IA, UX and front-end build.

C

E-commerce

Shopify, catalogs, collections, promotions and conversion-focused launches.

D

Product dev

Apparel, accessories, collectibles, packaging, mockups and production art.

E

Email & campaigns

Klaviyo, HTML email, segmented sends, launch sequences and newsletters.

F

Creative ops

Planning, asset production, vendors, launch management and QC.

G

Motion & video

Motion graphics and video assets for campaigns, events, web and social.

H

Cyber security

Fraud and bot defense for e-commerce: payment filters, checkout protection and automated response.

Creative directionE-commerceShopifyWordPressWeb developmentUX/UIProduct developmentKlaviyoEmail marketingCampaign productionMerchandisingMotion graphicsVideoFraud & bot defenseProject managementCreative operationsDigital product strategyEvent marketingHTML / CSS / JSFunnel developmentAudio post-production
15+Brands supported across five industries
100+Digital campaigns produced annually
6+Active e-commerce properties

Visit the live site ↗